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Digital Marketing Manager

Job Title Digital Marketing Manager
Job Type Permanent
Salary €50000.00 - €55000.00 per annum
Location Cavan, Republic of Ireland
Start Date
Our Reference BBBH2259_1651682936
Job Advertised 13 days ago

Based in Cavan, this role represents a fantastic opposite to work with a leading SME in this busy regional town, allowing a much better quality of life and a reduced cost of living compared to the city. This is new role for this business, a successful business with several group companies trading in the Republic of Ireland and Northern Ireland.

The purpose of this role will be to manage the current Digital Media assets of this business and develop and execute an ongoing digital media strategy for the various departments within the Group. The Digital Marketing Manager will answer directly to the Managing Director.

Core duties of the role:

  • Manage the current digital media assets of the business
    • 3 x B2B sites.
    • Retail Hardware B2C site.
  • Develop a digital media strategy for each part of the business
  • Implement, execute, and integrate the plan into the wider business activities of the Group
  • Develop reporting structure to monitor the performance and effectiveness of all digital marketing activity
  • Demonstrate ability to map out and drive digital marketing strategy supported by testing and metrics.
  • Monitor trends in Social Media tools, applications, channels, design and strategy
  • Managing relationships with internal and external stakeholders
  • Lead training of existing staff members in social media tools/metrics

Qualifications & Skills

  • 3rd level qualification i.e. BSc Marketing /Digital Marketing
  • 3-4 years professional experience in digital media management and digital marketing with a demonstrable business acumen
  • Strong knowledge of digital & social media marketing
  • Proven ability to leverage social media platforms (Facebook, YouTube, Twitter, Instagram, Linkedin, TicToc,, etc.)
  • Experience creating eCommerce campaigns at a retail level.
  • Ability to devise strong business cases for social media projects that demonstrate the real business and commercial/customer benefits.
  • Ability to multi-task in a fast-paced environment.

What do you get:

  • Salary range of €50,000 - €55,000
  • Pension
  • Great regional location.
  • Career development opportunities with this growing business.
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